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Tag Archives: Prime

Prime Automotive launches branded F&I product line

Safe-Guard Products International, one of the largest finance and insurance product providers in the U.S., is launching branded products for Prime Automotive Group, both companies announced last week. The agreement with Prime is Safe-Guard’s second-largest with a retailer after its relationship with AutoNation Inc. Prime Automotive, which ranks No. 11 …

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Prime buyers flood used-vehicle market in Q4

Customers with credit scores of 661 and above opted for used vehicles last quarter in the highest numbers since 2009, according to credit bureau Experian. More than half of financed used cars in the fourth quarter of 2019 were originated by consumers in top credit tiers, the company said in …

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